Jollibee's Way of Advertising
In any business, no matter how you slice it, the more effective your advertising is, the more successful you will be. The fast food indsutry is no different, and the people at Jollibee Philippines (the division in the Philippines, as opposed to Jollibee International) definitely know what they’re doing when it comes to advertising. They know their target audience very well: the traditional Filipino family, and it caters very w...
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