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One thing that advertisers love is a responsive E-Zine. Why? Because this gives them an opportunity to get their sales message to marketers who are more apt to purchase their products or subscribe to their service. To an E-Zine publisher, this is also gold. Many advertisers means much revenue. On the surface, this seems like a great thing all the way around. But there is another variable in the equation that cannot be overlooked. That variable is the E-Zine s... Read more