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Cheryl A. Clausen's Articles in Business
  • Insurance Sales: Are You Winning the Sale before the Sale?
    Before you can ever sell anyone anything don't you have to sell them on having an appointment? If you're like most agents you find it difficult to fill your appointment book each week. If you could hold appointments each week ...
  • The Commodity Business is a Bad Sales Technique
    When you compete on price you lose. You don't want a business full of price shoppers because they're invariably your worst clients, so why would you ever want to intentionally attract them? Yet when you offer to quote someone ...
  • Time Management Tips: It's Not about Doing More
    Are you trying to cram more into your day? If you are you're probably stressed out, exhausted, and irritable because you're working too hard. If this sounds like you take a time out. You've got to stop focusing on the wrong t...
  • Time Management Tips for Improving through Actions
    Your ability to take the right actions at the right time for the right reasons is directly proportional to your time management skills. Are the in boxes in your work area overflowing: stack trays piled high, overwhelming amount...
  • Law of Success: Don't Let Fear Drive Your Decisions
    If at some point you had a job there was always someone else you could either blame or count on to bail you out, but now as a business owner there's no one to count on but you. When things aren't going well it can feel like the...
  • Sales Coaching: Increase Your Sales through Better Tracking
    The way you track your sales funnel and sales cycle can significantly impact your insurance sales success. Is the way you track now complicated and cumbersome? Could a simple system be more efficient and effective? Yes. You ...
  • Sales Technique: Be a Trade Show Attendee not a Booth Owner
    Trade shows for your best prospects are a great way to generate leads if you know how to take advantage of the opportunity. You can reap the benefits without having to rent a booth. The down side to renting a booth in addition...
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