Promises, Promises

The initial capital to get into target based or board businesses is usually around $200. Generally speaking the payouts range anywhere from $4,000 to $14,000. As the affiliates move through the program, achieving different levels, compensation might include cash earnings as well as offerings from the product on which the program is based.

If the team advertising promises that you will earn the maximum commission within weeks of joining, ask the team leadership to explain their cycling strategy.

How do they plan on accomplishing this incredible feat?

Do they have a plan in place that is going to provide you with a reasonable degree of assurance that your position will cycle within the time stated?

Under normal circumstances how quickly do you think you could earn that kind of money from an initial $200 investment. Years, right? Well, why would you think it is possible to earn that kind of payback in weeks or even months on an internet business? Going back to that familiar cliche, " If it's too good to be true.........."

If the team leaders are cycling through the boards more often than anyone else, and there is no indication that they are reinvesting any of their proceeds to support their team members they probably do not have any kind of reinvestment strategy in place. Every team should have one and it should be clearly spelled out.

If there is no requirement for either the leaders or the members to reinvest in the business, where is their incentive to continue supporting the team, once they have cycled through the compensation plan and reaped the rewards. More to the point, why would you want to join such a Team?

So look for evidence that the team leaders are demonstrating through their actions that they plan on sticking around to support those who have joined after them and were the reason they earned the commission in the first place.

To Participate or Not To Participate

In its advertising, does the team imply that all you will have to do is join them and they will do the rest? Think about it for a minute. On the face of it, it might seem like a great idea to invest $200 in a business proposition and sit back and reap the rewards while someone else does all the work. But really, does this make sense? Think about the whole concept underlying the team approach.

When you join a team, you join as a player not as a spectator. If the team advertising creates an impression that you can pay your fees and sit back while some mysterious group of workers slaves away on your behalf and all you have to do is wait for the gravy train, then everyone else who reads this advertising is getting the same message.

If everyone who joins is waiting for someone else to make them rich, then you have to ask yourself, "Who is doing the work?"

If you are enticed by promises of a free ride, all that is likely to happen is that you will be taken for that ride, but it won't be free. It will surely cost you your initial investment with a very, very slim chance for a payout.

So, next time you see an ad that proclaims, "Our team offers passive participation," run the other way. A true oxymoron if ever there was one.

This ends Chapter 2 in our on-going series about marketing on-line for businesses that use the board or target model for their compensation plan.

In chapter 3 we will discuss the importance of team leadership.

© Rhea Lust, January 29, 2008

Internet Marketing Products on our marketplace

Rhea Lust Member of the PhoenixRisingTeam http://www.phoenixrisingteam.net