If there is one maxim that has continued to remain true about the Internet it is that "Content is King". The fact that website owners need fresh and relevant content to keep browsers coming back to their website means that there is a secondary market for content creation.

This of course has created a wonderful opportunity for freelance writers who can spend their time creating content for others and be paid for it. But before you throw in your day jobs, register your profile with Elance or Guru and start banging away on your laptop, let's look at some of the truisms of the market so that you can enter the opportunity with open eyes.

Firstly, let's deal with the question of how much money you can make. Will you make a million dollars? No. Only very high profile offline authors make this sort of money. Is it possible to make $80- $100k per year. The answer is yes but like anything it will require some hard work and a dash of entrepreneurial spirit. In fact, to be truly successful you will need to spend nearly as much time marketing yourself as you will creating content. To command this type of income you will also most likely need to augment your writing efforts with some affiliate marketing. This isn't difficult: you still create content but you will also make sure that you embed some of your own affiliate links in the content that you create.

It also depends on your agenda. If you're looking to make a full time income then those figures are within your reach. If however, you're a student for instance and therefore do not have as much time at your disposal, then a $20k per annum secondary income at the upper end would be the more likely scenario.

Do you have to be a good writer to succeed online? No. In fact being a good writer may actually be a hindrance: simply for the fact that your work may not be appreciated and command the price that you feel it's worth. The nature of the market that you will be dealing with is one that is after fast and relatively cheap content. They're not after high quality writing so don't try and be Shakespeare. All you really need is a decent grasp of spelling and punctuation and be able to write in a conversational tone. Easy? You bet.

Do you need to have a subject specialty? Once again the answer is no and if you do specialise then you may be severely denting your income prospects. The secret here is to not put all your eggs in one basket. You want to have multiple sources of income: this means not only a multiplicity of subjects but also a multiplicity off avenues to get your writing out there. Bidding at auction sites such as Guru.com and Elance.com is certainly one way of getting the dollars in but it does not preclude creating monetised blogs or writing and submitting articles with embedded links.

It helps when writing online for a living to think outside the box. You can certainly make a steady income from just writing alone but by tweaking and monetising your approach with affiliate marketing you can put yourself in a position to really explode your income.

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Scott is a successful freelance writer who makes the bulk of his income by writing online. To learn how you can create a secondary income through pursuing freelance writing opportunities go to http://www.writingforincome.com