20's In your twenties you can really get away with practically anything make-up wise. This is the time to experiment with any of the catwalk looks. There are no strict rules to obey. But you may want to ditch the all over excesses that you sported in your teens. Like loads of glitter and a saturation of colour on eyes, cheeks and lips. Shimmer, glitter and sparkle still look good but decide a couple of areas to accent on the face not everywhere. As for colour, this is the time to play. You can be as daring or innocent as you want. The one thing that is an careful must every day is a sunscreen SPF 15 at least. Prevention is better than cure. Well shaped brows are a must. You may find your skin is not as oily as in your teens but you still have the occasional brake out and oily t-zone. Don't be tempted to control excess shine with powder this is very ageing. Keep skin looking fresh by using a pre-base or one of the many mattifiers available. Dab on the t-zone either before of after foundation. Don't pile on the foundation, it looks too heavy and ageing instead use a light weight balancing one. Apply only to the areas that need it. And for blemishes apply concealer after foundation. Lips should be glossy. Avoid heavy matte lipsticks these can may you look old before your time. Cheeks are fresh, use either a cream, gel or powder on the apples of your cheeks for modern flush.
Musts get into a good skin care routine have well groomed brows that suit your face shape - good tweezers use a sunscreen every day experiment lips gloss mascara Look to Celebs like Cameron Dias, Kate Hudson or J-Lo for inspiration.
30's As you get into your thirties life is getting much more hectic. You've experimented in your 20's now you have an idea of what works for you and what doesn't. Now you are likely to be juggling a career, relationships and a family you products that deliver results fast and last. If your skin is not looking as splendid as it used to, try a skin illuminating product down below or mixed with foundation. This will help take years off. You should also invest in a light defusing foundation and concealer (this hides dark circles and helps soften fine lines).
If you've over plucked your brows when you were younger fill them in using one of the many brow powders / kits around. When it comes to colour for the day time opt for easy to wear neutrals such as brown-pinks, soft plums, espresso browns and taupe shades. Mix shades that have a hint of sheen with matte colours for a modern textured feeling. For speed you may want to use a 2 in 1 or 3 in 1 for eyes, cheeks and lips. If so decide a wearable neutral shade, then finish off with a little gloss and mascara. In the evening you can still go wild with a touch of sparkle but use it sparingly. Run a glitter pencil or a metallic liner along the base of your tops lashes to make your eyes pop. For blush opt for cream to powder formulations these are easy to use and colours such as corals and pinks look youthful. Don't be tempted to get rid of lip gloss too soon, heavy lip sticks tend to make you look old. If gloss are not for you then try a sheer colour wash lip stick. Finally forget powder all it will do is settle into the fine lines making appear more obvious instead use a shine absorbing sheet to eliminate excess shine especially on the t-zone.
Musts refine / define your look light defusing foundation cream to powder blush shine absorbing sheets 2 in 1 or three in 1 product skin illuminating lotion brow kit
Look to Celebs such as Catherine Zeta-Jones, Jennifer Aniston and Joely Richardson for inspiration.
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